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Steve Hoffenberg
Principal Analyst, DTV View, and Director of Electronic Media Research, Lyra Research
As director of electronic media research, Steve Hoffenberg is responsible for Lyra's market research in electronic media and consumer electronics. He is the principal analyst for the digital television market via the DTV View survey report series. In addition, he supports the DTV View Web site with research, opinion articles, and commentaries on the digital television industry.
Mr. Hoffenberg has more than a decade of product management and market research experience in the digital imaging industry. He joined Lyra in 1996 as director of Lyra's Digital Photography Advisory Service. In 2000, Mr. Hoffenberg became director of product management at Sound Vision Inc., an engineering firm that designs TV-centric digital imaging and audio products. He rejoined Lyra in 2004. Mr. Hoffenberg holds a bachelor's degree in psychology from the University of Vermont and a master's degree with a concentration in electronic publishing from the Rochester Institute of Technology. |

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